Talent Marketing Consultant-Professional Job at Abacus, Shoreview, MN

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  • Abacus
  • Shoreview, MN

Job Description

Description:
Monday-Friday 8-5
Hybrid Schedule
Virtual Interview



Key Responsibilities:


The Talent Marketing Consultant will be responsible for a diverse range of marketing and communications duties, spanning the entire talent journey. Key responsibilities include:


I. Candidate Marketing


Career Site Management: Build, manage, and optimize the Land O'Lakes Career Site to provide a best-in-class candidate experience.
Strategic Content Creation: Provide strategic recommendations and propose innovative, data-driven campaigns, focusing on the creation of compelling content (including written copy, visuals, and video concepts) to drive candidate engagement and conversion.
Creative Asset Delivery: Manage the coordination, development, and delivery of all digital and creative assets for talent marketing - across multiple channels, including social - working closely with internal design/agency partners to ensure brand consistency and quality.
Campaign Execution: Lead the creation and execution of targeted marketing campaigns - across a variety of channels, including social - designed to attract specific, high-priority candidate pools.

II. Talent Lifecycle Marketing & Communication


Strategic Communications: Extend the Candidate Marketing tone and messaging into high-impact communications across key "moments-that-matter " throughout an employee's journey (e.g., onboarding, internal movement).
Cross-Functional Execution: Ensure the successful execution of projects and initiatives by utilizing strong influencing and communication skills to get work done through colleagues outside of the immediate team, including actively engaging with vendors.
Marketing Support & Copywriting: Support the Talent Marketing Manager in the execution of talent-related marketing efforts, including the review and creation of high-quality copy materials and internal announcements connected to various HR initiatives.
Internal HR Communications: Help manage and elevate internal HR communications, promoting engagement and alignment within the HR organization through clear, consistent messaging.



Required Experience/Knowledge/Skills:


Bachelor's degree and a minimum of 4 years related experience


Experience in marketing, employee experience or customer facing HR roles


Strong understanding and aptitude to learn about new digital technologies


Innovative and bold mindset


Ability to juggle competing priorities


Comfort operating with ambiguity


Positive partnership to solve problems

Preferred Qualifications:
Master's Degree
1-3 Years of experience in Corporate Communications or Marketing roles
Process improvement experience


"REQUIRED BACKGROUND CHECK AND DRUG TEST MUST BE COMPLETED BEFORE CANDIDATE STARTS THE ASSIGNMENT."
Enable Skills-Based Hiring No What is the name on your building that workers should be directed to e.g. Purina, Winfield, LOL Land O Lakes Dairy Foods 1. Enter the days the worker should report to work i.e. Mon-Fri, Mon, Tues and Wed Mon-Fri 2. Enter the hours the worker will report to work i.e. Mon-Fri 8am-5pm 8-5 3. Is this Emergency Day Labor as defined by LOL's A202 Temp Labor Policy? Select Yes or No No 4. Is this a temp to hire position? Select Yes or No No Does the position allow for the worker to be virtual/remote? Yes Hours per Day 8 Hours per Week 40 Total Hours 840.00

Job Tags

Immediate start, Remote work, Monday to Friday,

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